How to find your purpose in life and live with passion 

 December 8, 2018

By  Craig Beck


How to find your purpose in life?

Stop, before we go any further let’s deal with a really important point. You do not find your purpose in life, you choose your purpose in life.

There is a BIG difference.

If you examine the top one hundred self-made entrepreneurs in the world, you will find virtually none of them had a goal to get as much money as possible and become rich. These people will have become the best or first in their field and committed blood, sweat, and tears to their endeavors.

While they were busy being passionate about their purpose in life, no matter what they did or how fast they spent it – the money just kept rolling in. I do believe that old Zig Ziglar is right when he says you can get everything in life that you want if you will just help enough other people get what they want.

how to love yourself more

Are you doing what you love?

“Escaping the rat race is not a goal, quitting the day job is the byproduct of achieving a goal.”

There is a reason why you haven’t already taken the great leap into the unknown. Most people say they are afraid of what could go wrong.

Fear can be useful, but you have to understand where it is coming from. If fear is coming from real indications that charging ahead in a particular direction is going to lead to financial ruin then fair enough – sit up and pay attention.

However, if the fear is being generated by lack of confidence, then an entirely different response is required. Spirit can’t be built by setting a goal to be confident. If you came up to me and said ‘Craig, show me how to be more confident,’ I would say ‘at what’?

what do you want out of life
What do you want out of life

You need to get specific about what you want

Do you want to make killer sales presentations, do you want to speak publically for a living or do you want to attract the man or woman of your dreams?

Your goals need to be specific, measurable, achievable, relevant and timely (S.M.A.R.T). For example, I could set a goal that I am going to play professional football for the Niners.

But let’s look and see if that fits In with our rules for goal setting. Sure it’s specific and measurable – I would certainly know if I were out there on the field in the famous red and gold.

However, is it achievable? I am a 44-year-old British man who has never played football in his life; I won’t leave the house if it is raining and I don’t particularly aspire to move any faster than the speed I get up to while walking my dogs in the Cyprus countryside.

I don’t care how passionate I get or how much positive self-talk I can muster, the chances of me achieving this goal are somewhere between slim and none. That doesn’t mean it can’t ever be a goal because I do believe anything is possible if you want it bad enough. But perhaps I need an intermediate aim to bridge the enormous gap between where I am now and where I want to be.

How to find your purpose is a mission that starts with an outcome in mind

What I would like you to do is stop reading for ten minutes and grab a pen.

Write down, as many goals as you can, there are no rules at this point – it doesn’t matter whether your goals are big, small, crazy, impossible, childish or X-rated.

If you want to be an astronaut, then write it down, if you’re going to get the house painted by next summer write it down. But do try to think of things that you think you could do if you only had high enough confidence to do them.

Establish the timeline

Next, I want you to go back through your list of goals and give them a timeline. Make up a target date to achieve them by, make this a stretch so that it puts some pressure on you. There is no point having a small goal such as ‘say hello to the cute receptionist at work’ and then setting a ridiculous time to achieve this of ‘within the next six months.’ As you consider each goal ask you ‘what is stopping me doing this right now or tomorrow’?

Now, take a separate piece of paper and write down the seven goals that are most achievable in the shortest period.


  1. Join a gym and start getting fit – 1 Day
  2. Start planning my escape from the Rat Race – 3 Days
  3. Get to know Julia and ask her for a date – 2 weeks
  4. Lose 10lbs – 6 weeks
  5. Establish two new recurring revenue streams – 7 weeks
  6. Raise money for charity skydive – 2 months
  7. Do my first skydive – 3 months

Put this list somewhere where you will see it at least several times a day. I keep mine taped to the side of my computer monitor, but you could have it in the car, on your desk at work or even taped to the bathroom mirror.

Make this a living-breathing document, as you achieve one goal replace it with another.

It is this dedication to always moving forward that shows you how to find your purpose in life and live with passion.

I am reasonably confident that you could be alive for a thousand years and never struggle to find seven things you want to achieve. You may be thinking ‘but is this really how to find your purpose’, yes, because it is the very act of taking action that starts the ball rolling.

Thoughts become things
Thoughts become things

Thoughts become things

The strange thing is, I have been doing this so long now that I am at the point where if I write it on the list I know it is going to happen. This makes writing something on the menu almost as exciting as the day it comes true.

But remember a piece of paper in and of itself is powerless. If you write a list of goals and do nothing then guess what will happen, that’s right – nothing, zip, zero, nada!

As Henry Ford said ‘Nothing happens until something moves.’

Even the biggest multinational companies such as Microsoft and Toyota started with the actions of just one man. One man or woman having an idea and deciding to take action forced companies that now employ hundreds of thousands of people around the world into reality.

I firmly believe that everything happens for a reason and you ignore your intuition at your peril.

So, I encourage you to take a few moments to write down your ultimate outcome. Close your eyes and visualize how your life will look and feel, step into the picture and absorb all the fantastic sensations.

how to find your purpose
How to find your purpose

Finding your purpose can’t be rushed

Spend as long as you need in this beautiful daydream and only when you are ready, open your eyes and grab a pen. Write down as precisely and potently as you can, who you are and what your life looks like. Make statements based in the present tense that start with ‘I am’, these are potent subliminal commands to your unconscious mind.

When it comes to trying to find your purpose it is important to focus on what you want rather than what you don’t want. I am can sure you can see that stating ‘I am fit, healthy and committed to enjoying a slender and toned body’ is a much more powerful statement than ‘I am not fat or lazy.’

Are you ready to love yourself more?

If you are ready to take this to the next level, why not come along and spend a day with me at the UNLEASHED:LIVE event. In one amazing day, I will show you how to love yourself, find your purpose and unlock your full potential.

If you can’t find a live event near you there is also an online version of the course.

Click here to join me for a free ‘full potential’ webinar later today.

Craig Beck

Craig Beck ([email protected]) is the author of several bestselling personal development books and audiobooks. 

Including Unleashed: How to love yourself more and unlock your full potential, available on Amazon, Audible and in all good bookstores.  

Craig is also a certified master practitioner of neuro-linguistic programming, hypnotherapy, timeline therapy and a highly in-demand international motivational speaker.

Craig Beck